December 21, 2019
MT’s Performance Advertising in 2020: Ad Channels
Tap into the full power of Amazon advertising, from ads on Amazon to targeting buyers off Amazon using buyer intent data. Get product listing optimization to capture and convert more organic demand, and reporting that goes far beyond what even Amazon can offer. Add on paid search and social strategy to grow your brand presence and sales across the digital landscape.
Boost product discovery by matching your brand to valuable searches, and win those ready to buy on competing product pages.
Own the page on brand searches to beat would-be poachers, and experiment with message, video, and more to maximize ACoS.
The only way to access powerful Amazon shopping data to close past shoppers and find new, in-market buyers across the web.
Combine Amazon management with Search and Social ads for integrated performance reporting and brand strategy, everywhere.
Our testing method, not available via the Amazon platform and backed by data, will turn good results…into Gold Box results.
Metric Theory’s integrated reporting provides insight Amazon simply can’t, giving you a beautifully simple way to track your growth.
We combine technology and experienced copywriting that not only boosts organic sales, but Amazon ad performance as well.
Protect your brand and profits – eliminate MAP violators and unauthorized resellers, and optimize your best path to maximum sales.
Amazon is such a powerful sales platform, it created a new holiday sales season for sellers – Amazon Prime Day. Since 2015, Prime Day has become one of Amazon’s largest sales days, rivaling even Black Friday and Cyber Monday. With Amazon ads, it’s Christmas come early on Prime Day.
"We really didn't know our potential on Amazon before we started working with Metric Theory. There's so much they do for us, from getting us into new betas early, to operational improvements saving us thousands in costs, to of course much stronger ad performance. It's incredible."
"We have happily seen our Amazon sales increase month after month since Metric Theory came on board! Their dedication to the success of our Amazon store has enabled us to sell a greater volume and variety of products to our Amazon customers at a higher profit level."
Amazon may be the biggest marketplace to find new customers, but it’s not the only one. With eBay still selling $90 billion worth of goods annually, Walmart and Target+ opening to retailers, and still other marketplaces, few brands have the time or talent to seize all of their available opportunity. We’ll manage ads and optimize listings across each platform, all in a unified system with creative assets and copy.
Still working to improve your mobile ecommerce experience? You’re not alone. With Amazon advertising, you can leverage their world-class mobile distribution across their app and web experience to every Prime customer with a phone or tablet.