February 27, 2020
Do’s and Don’ts to Boost your ABM Strategy
A hungry sales team needs to feed not just on leads, but qualified leads and Opportunities. Metric Theory integrates with your marketing and sales ops teams to fill the pipeline with qualified prospects. Enterprise B2B? We eat it for lunch.
Learn everything from targeting for your first campaign to the data points that matter in our 25-page guide for the next big ad platform you need to know about.
Your ideal companion for:
Max out your search volume by targeting searches up and down your prospect funnel.
Re-engage with past visitors and run nurturing tactics for current prospects with an audience-driven strategy.
We work with our clients to ensure we can pull in lead quality data to make the most out of every dollar spent on lead generation.
LinkedIn and Facebook targeting data help continue the conversation with your prospects beyond direct intent.
Creating interest and intent starts with creating mindshare. Programmatic technology and direct buys do just that, but also generate leads as well.
Advertise globally with affordable language translation by industry professionals native to your target countries.
Think social advertising is just for B2C brands? Think again. LinkedIn Ads offers some of the highest quality audiences and targeting in B2B marketing. Take a look at some unique opportunities made possible by LinkedIn:
"Metric Theory's team has really stepped up to the challenge and significantly improved targeting and prospect quality."
"Metric Theory's strategy shows they really understand our target market, which is driving more qualified leads and helping us turn more leads into revenue."