Our Technology

MAKE SMARTER, FASTER DECISIONS, BACKED BY DATA

COMPASS

All your performance data, finally in one place

Point Your Marketing in the Right Direction

Technology and talent creating award-winning results

CUSTOM DASHBOARDS

Your account team builds reports curated to your brand, while you can build your own anytime.

AD TEST TRACKING

See your ad tests presented visually next to performance data to know exactly what’s working.

SIMPLE DRILL-DOWN

Zoom in and out of ad networks, time periods, and campaigns to explore your data with a single click.

Performance Data From Across Your Marketing Universe

Plus 20 Others & More Available Upon Request!

Performance Mix Modeling

Your data is full of stories – past, present…and future.

With Metric Theory, plugging your marketing, sales, and customer data into our in-house analytics suite will build forward-thinking budgeting models customized to your brand. We predict the future to make your marketing performance more predict-able. We call it “Performance Mix Modeling.” And it comes standard when you work with us.

"Our Metric Theory team created a custom reporting view for social ad testing that allows our creative team to see results in real-time to launch quickly into planning new creative based on what is working best."

Corey Bruce, Director of Digital Marketing

Wild One

"The ability to customize based on the data that’s most important to us has been amazing for evaluating performance. The team worked to integrate our Shopify data, which is our company’s source of truth, leading to consistent data evaluation across channels."

How Our Technology Helps

Measure

We build using the tools that make it easiest for marketers to get the data they need, fast.

Automate

Our software, scripts, and servers constantly work on your behalf, so we can focus on your next big move.

Collaborate

Go real-time with your strategy team in Slack, post work and track progress in Asana, and get everyone on the same page over Zoom.

Bringing your own tech to the table? Chances are we're already fluent.