January 8, 2020
3 New Google Data Studio Features That You Need To Know
Your account team builds reports curated to your brand, while you can build your own anytime.
See your ad tests presented visually next to performance data to know exactly what’s working.
Zoom in and out of ad networks, time periods, and campaigns to explore your data with a single click.
"Our Metric Theory team created a custom reporting view for social ad testing that allows our creative team to see results in real-time to launch quickly into planning new creative based on what is working best."
"The ability to customize based on the data that’s most important to us has been amazing for evaluating performance. The team worked to integrate our Shopify data, which is our company’s source of truth, leading to consistent data evaluation across channels."