April 21, 2015
3 Basic Google Shopping Optimization Tips
Distinctive Apparel operates multiple fashion and apparel properties, all direct-to-consumer that rely on digital marketing to drive sales. When they started with Metric Theory, revenue was down 37% YoY. See how Metric Theory turned around that deficit and posted 185% gains in new customer acquisition!
Shopping and Text ad strategies combined with layered audiences maximize your revenue for each and every paid click.
Remarketing is a must, but the real power of networks like Facebook and Pinterest is in introducing new customers to your brand and website.
With the undeniable importance of Shopping campaigns, optimizing your feed for specific publishers is imperative to maximize performance.
With direct site placement and solutions like algorithmic optimization, Display can produce real returns.
Dynamic product ads and remarketing for Search convert previous visitors and raise LTV of previous buyers.
Half of all product searches on the web start on Amazon. We make sure you’re there when they happen.
"The Metric Theory team is best-in-breed for digital account management and program execution. They are inquisitive and bring a high level of diligence and data mining to the optimization of our efforts."
"Metric Theory has been an excellent partner assisting us to drive sales and brand growth on Amazon. They have been flexible throughout our partnership, efficiently and effectively tailoring campaigns to meet our brand’s KPIs. Not only has our Amazon business experienced exponential growth, but we have learned a great deal about advertising on Amazon throughout the process."