With near daily news stories regaling us with Amazon’s incredible ad business growth (129% YoY in Q2 according to Digiday), you’d be hard pressed to
The holiday season is upon us. With just a few months to go until Christmas, businesses everywhere are preparing for the busiest shopping period of
Of all the new features that Google Ads introduced in 2018, perhaps none are more exciting than Responsive Search Ads. Like the jump from Standard
In the ever-changing social advertising space, a few new platforms have arisen. One of those platforms to come through the ranks is Quora. Quora is
Make sure that you get the most revenue out of Google Shopping campaigns by optimizing your Google Shopping feed for key shopping days. Last year,
As most marketers know, the Google Display Network (GDN) covers almost two million sites, reaching 90% of internet users across websites, mobile apps, and videos.
This is the third post in a three-part blog series on Google automated bidding. For the rest of the series, follow the links below: Part
Advertisers want to know as much about their consumers as possible. Luckily, Google released a new feature from beta called In-Market Audiences for Search, where
The holiday season is right around the corner, which means if you haven’t already, now is the time to start preparing your PPC campaigns for
Google Shopping can often seem like a black box with frequent shifts and changes. There are no keywords, no quality scores – just bids and
Why is it important to bid on your branded keywords? Well, because this is where you close those customers who are ready to convert! However,
