Danielle Oria

Senior Manager, Search & Tracking

In addition to being a Senior Manager, Danielle is a Tracking Specialist at Metric Theory. When she’s not driving client growth or troubleshooting pixels, she can be found writing about strategy for both. During the Super Bowl, she frantically tweets about the ads and completely ignores the game, to the dismay of her friends and family.

Recent Articles by Danielle Oria

Why You Should Segment Your PPC Brand Campaigns By User Intent

How to Get Started With the New AdWords Conversion Tag

Troubleshooting AdWords Conversion Tracking | Metric Theory

Why the Facebook Pixel is Necessary for Facebook Ads Success

4 Ecommerce Website Features to Improve PPC Performance

The Pros & Cons of Google Tag Manager

How We Adjust PPC Strategy to Capitalize on Outside Efforts

Spring Clean Your Website with Google Tag Manager

Tracking Multiple Conversion Events in AdWords

Perks of Tracking Multiple Conversion Events