In many ways, marketing has always been about branding. But the ascendancy of digital and the data it produces has created for many brands a
Metric Theory is thrilled and humbled to be named the Denver Business Journal’s #1 Best Place to Work in the Medium company size category. We’ve
How does Metric Theory take someone with zero digital marketing experience and turn them into a savvy and effective digital marketing account manager? At Metric
At Metric Theory, our product is our people. Hiring outstanding employees is imperative for scaling our business, driving strong results for our clients, and maintaining
With the constant stream of new betas, introduction of format changes (hello Expanded Text Ads!) and a multitude of new targeting methods such as tablet
Have you evaluated your 2016 PPC efforts and considered what you want to accomplish in the next year? Now is a great time to reevaluate
