Andrew Cooper

Associate Director, eCommerce

Andrew leads the Ecommerce team at Metric Theory, delivering feed management and Amazon ad services while setting Shopping and PLA strategy for the agency. Outside of work, Andrew loves to explore the great outdoors around his mountain home and spend time with his pets.

Recent Articles by Andrew Cooper

Two Recent Amazon Changes Shaking Up Ecommerce

Grow Your Amazon Ads Revenue with Automatic Campaigns

Amazon Advertising 101: Calculating ACoS & Setting Goals

Amazon Advertising 101: Amazon’s Core Ad Types

Amazon Ads Releases New Bid Settings For Auto-Targeted Campaigns

Holiday Feed Strategy: Including Key Terms in Your Google Shopping Feed

Noticing Changes to Your Google Shopping Image Ads? Here’s Why

Optimize Your Google Shopping Campaigns With This Hidden Report

Boost Revenue with Google Shopping Promotions

Google Shopping Search Query Targeting | PPC Strategy

Why Asking “Why?” Will Sharpen Your PPC Skills

Using Google Shopping Benchmarks to Improve Performance